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So have a look at the cable that connects your amplifier to speakers. This is what a good quality speaker cable can bring to the music you love. With it, it’s an involving, immersive, emotional and thrilling experience. Without it music is just beautiful noise. Timing is fundamental to the proper enjoyment and understanding of almost all types of music. In our experience the musical elements that speaker cable can have a really big effect on are dynamics, detail, tonality or timbre and perhaps most critically of all, musical coherence or timing. But what it is really carrying is an extremely complex audio signal and this is where the design and the quality of the materials used really start to matter. Yes, even the most basic speaker cables will carry an electrical current between the amplifier and speakers. A better quality speaker cable will improve everything you listen to. The problem is that whilst even the cheapest, thinnest speaker cables out there will work (in the loosest possible terms). All because of poor quality speaker cable.
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We reckon around 70% of hi-fi and home cinema owners don’t come close to experiencing the real potential of their system. Whatever you are connecting speakers to, the cable you use is going to have a big influence on the way your system sounds. It doesn’t matter what you have, a basic system, an all in one unit, a home cinema or a cost no object hi-fi, you need speaker cable.